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There are many different ways to categorize buyer personas, but one common approach is to identify six broad categories based on people’s motivations, goals, and behaviors when making purchasing decisions. These six buyer personas are: The Loyalist: This persona is […]

3D visualization is used in many industries to contribute to a better presentation or more accurate- life digital experience by creating graphic content. Here we have discussed three top industries that embrace 3D visualization techniques. Product Design & Manufacture To […]

Creating an animated explainer video is more than just boosting sales and conversions. It can inspire people and it can be used to focus on a variety of target goals. It simplifies very complex business ideas into a short highly […]

Social media marketing is a wildly popular strategy as there are nearly 5 billion social media users worldwide. Instagram is one of the most popular social networks, having been the most-downloaded app at the end of 2021. Not only that […]

If you are about to create a digital marketing strategy that differentiates your brand from the rest, hold on. Read these top 10 digital marketing trends that will be dominant. Target Demographic Shifts to Gen-Z From Millennials Gen-Zs are ‘digital […]

A buyer persona is a semi-fictional representation of a company’s ideal customer. It is based on research and data about existing and potential customers and paints a vivid picture of who the customer is, what they do, what their motivations […]

An influencer is someone in your niche or industry with sway over your target audience. Influencers have specialized knowledge, authority or insight into a specific subject. Their pre-existing presence in a niche makes them a useful launching pad for brands […]

What is VR Marketing? When we say virtual reality (VR), your might initially think of Space Invaders, sci-fi movies and tech enthusiasts.But the truth is, VR is so much more than that. And as many global brands are realising, it’s […]

Know your brand A brand is something that captures the essence of a product, or group of products, to the extent that people know and recognize it and have developed their own unique ways of defining it.Yet a brand is […]

It Keeps Your Product Safe The functional purpose of packaging is to protect your product from different types of damage. Transportation can do a lot of harm, especially if your product is sensitive or breakable. Transit services usually take care […]